Bleaching

Discover the magic of bleaching with our cutting-edge collection. Thanks to exclusive and patented formulas, our products bring light back to your hair. Experience the beauty of gentle bleaching, enriched with moisturizing and protective treatments. Our innovative range is designed to meet your needs, delivering stunning results. Transform your hair with our high-performance product line and rediscover the feeling of radiant, luminous locks.

iBLEACHplex

Bleaching powder and paste capable of lightening hair by up to 11 and 9 levels, respectively.
Formulas with integrated plex.
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BLEACH NO BLEACH

Lighten hair up to 7 levels without bleaching or toning.
Avoid toning hair after lightening.
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